How Having a Website Can Improve Your Real Estate Business?
Tips From You local Phoenix Web Design Company For Your Real Estate Website Living in a digital world means that most people will turn to their favorite search engine whenever they need information, but how does this trend help real estate agents? People are searching for everything online, from groceries to buying a new TV, but they are also turning to Google first when researching real estate. Whether it’s to attract new buyers or people looking for a place to rent, real estate agents are finding that a digital presence is an increasingly important part of their marketing strategy. Traditionally, real estate agents have relied on word of mouth for referrals to keep new leads and prospects coming through the doors. The digital age is changing all that; people want the convenience of being able to access everything they need to know directly from their mobile devices or their desktop PCs. Improve Your Real Estate Brand with a Website Here a few of the best reasons a real estate agent agency should contact their local Phoenix Web Design Company, to discuss the development of a website. 1. Online Presence Websites create new opportunities for agencies to be found online through a search, via referral links through Facebook, or via review sites. Prospects also have instant access to relevant details such as opening hours, phone numbers, and agency addresses. Visitors to the site will also be able to browse through current listings at any time of day or night and set up appointments for properties in which they are interested. 2. Attract Highly Qualified Leads The visitors to a real estate agency’s website are more highly qualified than leads generated through other marketing methods such as letterbox drops. People use search engines to find information or solve a problem. Anybody conducting a real estate search online has most likely entered the buying phase and is now in the process of researching their best options. Your professional SEO services, Phoenix metro area, will be more than happy to develop a sound SEO strategy to ensure your website gets found. 3. Websites Establish Authority and Trust Access to the internet is now so ubiquitous that a business without a website will immediately lose credibility in the marketplace. People are used to being able to find out more about a company before they pick up the phone or visit the office. As you can see, a website is not just practical, but it is essential to growing your real estate agency and improving your brand in the digital age.
Secrets To What Makes a Good Website Design?
Ninja Web Design Tips From a Phoenix Website Company There is more to a great website than a nice selection of fonts and captivating graphics. Sure, your audience will appreciate all those things, but if your website is slow and clunky and hard to use, fancy graphics won’t save it. Websites are an essential asset for all businesses. Use these design tips from your local web designer Scottsdale, AZ agency to ensure your site resonates with your audience. Website Structure A well-designed website follows a clear structure, is not cluttered with flashy graphics, and looks professional. The design should also consider what your target market will find most appealing. A well-thought-out structure helps visitors navigate the site so they can find the information they need and know what to do next at a glance. The site’s structure also plays a large part in helping Google rank and index your site accurately. Original High-Quality Content The last major Google update (June 2019) reportedly placed more emphasis on content as a ranking factor. Ensuring your site is populated by quality content that provides value to your visitors is fast becoming the best way to get higher rankings in the search results. Responsive Design Eighty-one per cent of searches are conducted on a mobile device. If you want to keep your visitors engaged, your site design must look and perform well on smartphones, tablets, and desktop PCs. Search Engine Optimization (SEO) Websites without visitors are a liability. SEO is the technical process used by site designers to ensure a website is ranked accurately for the terms which are relevant to the type of audience a business wants to attract. When searchers find your site while searching for specific information, they are a more qualified audience for the services and products your business is offering and more likely to convert. SEO is a technical and complicated process, but your web designer will be able to provide your more information specific to the type of website you need, and the audience you are targeting. Website Speed Optimize your site design so each page delivers gets the information in front of the visitor fast. Internet users are an impatient bunch and will not wait around for your website to load. Slow websites are not only detrimental to the user experience, but there is also the threat that Google will drop slow sites from the search results. Your Phoenix Web Design Company knows how to create lightning fast websites which incorporate all the above design principles. Ensure that your business can reach more leads and convert more visitors by giving them a call today.
Why A Website Is Important For Your Business
Your Phoenix Web Design Expert Talks About Why Website For Your Phoenix Local Business As being website designer in the Phoenix, AZ & Scottsdale, AZ area , I still find it surprising that many businesses have yet to take advantage of the digital marketing space and don’t yet have a website. Let’s discuss how damaging not having a website may be to an organization’s bottom line. Websites Can Attract Paying Customers!!! A survey reveals that sixty-three per cent of searchers are using a range of devices to research local business. Twenty-three per cent of local business searches are for restaurants, ten per cent are for auto service centers, and nine per cent are for arts and entertainment. Local Searches Lead to Sales Local prospects aren’t visiting a site for the long-form content. Most already know what they need and are looking for the most convenient location to get it. The key takeaway from this information is that people searching for a local business on any device are already at the buying stage, or very close to it. Four out of every five local searches result in a sale. What’s more, three of those searchers made their way to a brick and mortar store after finding information about the business online. The Importance of Mobile Responsive Design The statistics show that creating a business website is vital for increasing sales. However, it’s also essential to develop a mobile responsive design when developing a site. Mobile responsive is the term used to describe a website which looks good on whatever device the searcher is using, whether that be desktop, tablet, or smartphone. Searchers are turning to mobile devices more often when searching for a local business. Google is determined to create an environment where everybody using its search engine has positive experiences, and mobile responsive designs are now receiving preferential treatment in the search engines. A great user experience will keep a visitor on your site for longer and make them less likely to hit the back button to try out another site (most likely a competitor). We have focused a lot on mobile because of its increasing importance for attracting leads from local search, but prospects visiting websites on laptops and desktops are still a significant source of online revenue. Every business operating today needs a website to increase its long-term viability. Find out how you can take advantage of local online traffic by contacting us today. Call your Phoenix Web Design Expert Today .
5 Ways Your Social Media Profiles Can Create More Traffic to Your Website
5 Ways Your Social Media Profiles Can Create More Traffic to Your Website For a website to earn its keep, it needs to be bringing in and converting leads every day. Business owners have a few strategies at their disposal for attracting visitors to the company site, but they all have their pros and cons. Getting ranked in the search engines will always be the trophy winner in terms of higher quality leads because they are the visitors who are most likely to convert. But, until a site manages to bubble through to the surface of the search results (which can take months), there needs to be an alternative source of traffic. Social media could provide a solution for businesses to get the traffic rolling in faster while they wait for their search engine marketing strategy to gain a foothold. Here are five ways a social media service, phoenix AZ business can help you attract more leads to your website by putting your social media channels to work. 1. Know Your Audience You should know who your ideal customer is, so create posts which will appeal to the demographic you want to flow through to your site. There will always be some overlap, so you can’t rely on just one platform, but put more effort into the platform which you know your audience uses the most. For instance, B2B businesses will find more value on LinkedIn, while a company in the health and beauty market will get better results on Instagram or Pinterest. 2. Be Present Sharing information is one thing, but if conversations are happening on your posts, you should try to be a part of them. Engaging with the community you have built will establish trust. When you answer questions or offer advice, you will also develop a reputation as an authority in your niche. 3. Don’t Be Spammy Consistently publishing sales posts is like the old-time vacuum salesperson knocking on the door at dinnertime, or the phone ringing with a telemarketer on the other end. It’s annoying. People are on social media to catch up with their social lives and not to read pushy marketing material. Promote yourself sure, but only after you have populated your feed with posts which are adding value to your audience’s lives for free. 4. Create Tutorial Videos on YouTube Do your keyword research to find the phrases that people are searching on YouTube. These will tell you about your demographic’s biggest pain points. Now you can go off and create a video to help them resolve their issues. Naturally, you don’t want to give everything away for free, but you can start building trust and authority by assisting people in solving most of their problem. 5. Try Paid Advertising The volume of advertisers on Google AdWords has made competing for ad space on that platform challenging for small businesses with limited marketing budgets. Sites like Pinterest, Twitter and Facebook also have advertising platforms, and these can prove significantly cheaper than Google’s offering. Pinterest is incredibly popular for quirky ideas, home decor, and parenting. Twitter is mostly a news site but may be worth trying out if you know your audience hangs out there, and Facebook has one of the best ad platforms for precisely targeting a demographic. A few dollars a week creates the potential to bring in hundreds of new, highly qualified leads a day. We’ve only covered five ways to promote your website through social media. We’re sure that with research and experimentation you will be able to come up with a lot more options. Social media can take a lot out of your day so why not use a social media service, phoenix AZ professional to help you make the most of it.